Denso Ad Campaign

The DENSO marketing team requested a campaign to highlight OE relationships. The campaign, “DENSO DOES”, plays up the relationship between DENSO and the Original Equipment manufacturer. The tagline suggests that DENSO creates the products you are seeking. The wide percentage of cars that have DENSO as original equipment, receive the beauty of “First Time Fit”. The second subhead leads specifically into the benefits of the product.

  • Client:

    Denso

  • Live Demo:

    densoautoparts.com

  • Skills:
    • Research
    • Brand Awareness Survey
    • Focus Group
    • Strategy
    • Ad Campaign
    • Creative Design